The business and company logo is something that visually sets you apart from others – something that’s only yours and that should be unique, just like what you want to show to your future potential clients. True, it probably won’t represent a decisive factor if someone’s thinking about hiring your type of service – or at least not in most cases. But if it’s designed in a creative and imaginative way, the least it can do is attract the attention of members of the target group and make them visit the website and check what you’re doing.
Large and serious companies and entrepreneurs generally decide to entrust the creation of their logo to professional graphic designers, who often have a handful of ideas and numerous variants of tools that can lead everything to perfection. However, sometimes that isn’t feasible – it’ll happen that you’re in a hurry and you need a tangible solution in a blink of an eye, or that you already have an idea that you believe you can implement by yourself. Or is it about the tight budget? This is where design programs come into play.
The thing you’ll like about them is that you really don’t need to be a god of technology and keep the secrets of graphic design in your little finger to make an average solution if you need it. Most of them work on a similar principle and it’s absolutely easy to understand how things work and practice. A few attempts are enough to get into the main commands – and after that, everything becomes a piece of cake.
Here are the five most used and best-rated programs that can help with this – take notes!
Designhill
Designhill has won the hearts of many entrepreneurs, and it also seems attractive to those who are just preparing to take up such business activities. What definitely approves of its use is the fact that the designers themselves often swear by it.
There are 10,000 different types of designs in the game, but before that, the program will do its best to get all the necessary information from you that can be valuable at the suggestions of those schemes which would best fit the spirit of your business. You tell it the name of your company or the business you start, explain a little closer what it’s based on and you get a handful of cool recommendations. It’s up to you to choose the one that best suits your sensibility and represents you.
Of course, there’s the option of changing and adjusting fonts and other details, but in order to finally download what you created, you need to pay. There are Basic and Premium plans – the first is $20 and the second is a bit more expensive – $130 – although there’s currently a 50% discount and you can get it for $65.
Tailor Brands
Here’s a website with a wonderful interface that literally makes the process of creating a logo an activity to enjoy. There’s no need for a billion scrolls across the page, but as soon as you register and log in to your account, you can start a new adventure.
The system will ask you for the name of the company or product, what type it belongs to, whether you provide your services online, offline or both, and then it’ll ask you to describe in a few sentences what you do. Once you’re done, you’ll be able to choose the type of logo you need – whether you just want a no-text icon, text-only, or initials. It also has the ability to choose different fonts, and the best thing is that you can immediately see how your logo will look on promotional material, bottle stickers, notebooks, paper bags, and in other forms.
You can download your logo as a sample for free, but you must opt for one of the offered monthly or annual plans to keep it in high resolution. You can pay $7.99 per month for the Basic plan, $15.99 for the Standard, or $39.99 for the Premium.
Wix
You’ve probably all heard of the Wix platform that helps create websites and blogs. But did you know that you can also make a logo through it? Yes, that’s right. In order to complete their entire offer related to this area, the creators of this program have decided to enable this option so that you can work on both aspects of your business at the same time.
It works similarly to the previous program – after entering the necessary details, you’ll get a conceptual solution that you can redo, customize, and adapt to your needs. One of the great features is the SVG vector available to you, so it’s also possible to choose the size in which your logo will be printed. It’s absolutely not difficult to use and you can certainly manage this quite easily.
The principle is the same as with Taylor Brands when it comes to payment – you can use it without a plan, but with the monthly membership fee they’ll provide you with photos of much better quality. One-time payment for the Basic plan is $20, and for Advanced it’s $50.
Adobe Illustrator
Adobe certainly sounds familiar to every graphic designer, primarily because of Photoshop, and then because of all the other handy programs it offers. Illustrator is one of those that have experienced significant expansion in the world lately and more and more professionals are relying on its great features with each passing day.
However, what sets it apart from the others we’ve mentioned so far is that you won’t be able to count on solving everything with a few clicks. You start from scratch and create what you need yourself. It could be said that in order to maneuver with this tool, it’s desirable to have at least some prior knowledge or experience in handling similar apps or programs, so that everything turns out as well as possible. As for vector editing features, you probably won’t find many programs that could be considered better. It has the ability to customize the scanned image, which means you’re free to work on paper and finish it later on your computer. A huge database of fonts, colors, and ideas will win over anyone who chooses this route.
The monthly subscription for this program costs $31.49, but for that money, you get a lot of benefits – among other things, a certain amount of space on the cloud.
Canva
And last, but not least, there comes the queen of social media content creations – Canva. This tool generally concentrates on creating various forms of visual content, such as banners, quotes, images, presentations, and more. However, it can serve this purpose quite well, too, and you’ll be pleasantly surprised by its availability, as well as its affordability.
You can do this in just five steps – even when you’re offline. Adding various filters, inserting your own photos, drawings and other details with the drag-and-drop option has never been easier. Perfect idea for beginners, as well as those who don’t really have too much time to deal with insight into the essence of design and who need quick action.
The website is completely free to use, but the choice of features includes a huge number of those for which you need to pay a symbolic amount of $1. So, in case you only need a single filter from the Premium version and you like it so much, you can use it at this price – and that’s it. No one requires you to pay for anything else – after all, you can always take advantage of those tools and features that the free version includes!
